Keeping Cork Active
Keeping Cork Active

Social Media for Clubs & Communities

November 2026

Leveraging Social Media for Your Sports Club & Community Group

Cork Sports Partnership, in collaboration with Sandra Hennessy of Be Dynamic, Digital Marketing Mentoring, Consultancy & Training, is proud to launch Leveraging Social Media for Your Sports Club & Community Group

Course Objectives:
This workshop is designed to help sports clubs & community groups maximise their social media presence, ensuring consistent branding, engagement, and visibility across platforms. Attendees will learn how to create compelling content, maintain a strong identity, and use social media algorithms to their advantage.

Course Outcomes:
At the end of the workshop, each participant will:
• Have a clear content strategy for their sports club
• Know how to optimise posting frequency for maximum reach
• Understand how social media algorithms work and how to leverage them
• Be able to repurpose content effectively to maintain a strong presence
• Leave with an actionable social media plan for their club

Course Content: 
• Content Creation and Consistent Branding
• Posting Frequency, UGC, and Video Strategy
• Algorithms and Content Repurposing
• Practical and Interactive Elements

Course details:

    • Date: Tuesday, 24th November
    • Time: 6:30-9:30pm
    • Online: Zoom
    • Cost: €5
    • Limited Places

Note: Participants should be able to access their club/groups social media account on their laptop/pc/phone for the session

Cork Sports Partnership
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